🚀 Introducing the Launch Core Portfolio: A Simple 4-ETF Strategy to Build Tax-Free Wealth
- Mason Reed
- 6 days ago
- 4 min read
Updated: 4 days ago
At Launch Wealth Today, we believe financial freedom doesn’t require picking the next big stock, chasing market trends, or spending hours analyzing charts. Instead, it starts with a smart plan, consistent action, and the patience to let your money grow over time.
That’s why we created the Launch Core Portfolio — a straightforward, powerful investing strategy built on just four ETFs. It’s perfect for investors who want to build wealth the long way — not the risky way.

💡 Why We Built the Launch Core Portfolio
We get it — the world of investing can feel overwhelming.
Maybe you've heard of index funds, ETFs, dividends, and IRAs... but you're not sure where to begin. You want something:
Simple enough to understand and manage
Flexible enough to grow with you
Effective enough to make a real difference in 10, 20, or 30 years
So we asked a simple question:
"If you had to pick just four ETFs to build a long-term portfolio for tax-free growth, what would they be?"
After extensive research and real-world testing, we arrived at a formula that balances growth, income, and simplicity — the Launch Core Portfolio.
🧱 The 4-ETF Allocation Blueprint
This portfolio is ideal for Roth IRAs, but works in any long-term account. Here's the breakdown:

📈 40% – VOO (Vanguard S&P 500 ETF)
This ETF tracks the S&P 500, giving you exposure to 500 of the largest companies in the U.S., including Apple, Microsoft, Google, and more.✅ It’s a low-cost way to access long-term U.S. market growth.
💻 30% – VGT (Vanguard Information Technology ETF)
VGT gives your portfolio a high-performance edge by focusing on the tech sector. It’s packed with companies driving innovation in software, semiconductors, AI, and cloud computing.✅ Higher risk, but also higher long-term return potential.
💵 20% – SCHD (Schwab U.S. Dividend Equity ETF)
This ETF focuses on strong, established companies that consistently pay dividends. Think Coca-Cola, PepsiCo, and Texas Instruments.✅ Great for building a rising stream of income — especially useful in retirement.
📊 10% – DGRO (iShares Dividend Growth ETF)
DGRO targets companies that increase their dividends each year, combining income with growth.✅ Adds stability and long-term compounding potential to the portfolio.
🎯 What Makes This Portfolio So Powerful?
Here’s why we believe this strategy is a great fit for real people — especially those using a Roth IRA:
✅ Tax-Free Compounding in a Roth IRA
Every dollar you earn in a Roth IRA — from growth or dividends — is 100% tax-free when withdrawn in retirement. This portfolio is designed to maximize that benefit.
✅ Diversification Without Complexity
Four ETFs may not sound like a lot, but they give you:
Broad market exposure (VOO)
Sector growth (VGT)
Dividend income (SCHD)
Dividend growth (DGRO)
This covers growth, income, innovation, and stability — all in one basket.
✅ Set It and Grow It
You don’t need to micromanage this portfolio. Just:
Set your allocations
Contribute regularly
Rebalance once or twice per year
It’s perfect for people who want to invest without spending hours a week managing their portfolio.
🧠 Who Should Use This Portfolio?
This strategy is ideal if you:
Are new to investing and want a simple plan
Have a long-term mindset (10–30+ years)
Want to build wealth slowly and safely
Plan to invest using a Roth IRA
Prefer low-maintenance investing over active trading
Even if you're only investing $50–$100 per month, this portfolio will help you build habits that compound into real wealth.
🔄 How to Maintain the Portfolio
Rebalancing ensures your risk level stays consistent over time. Here’s a quick example:
Say VGT (your tech ETF) outperforms and grows from 30% to 40% of your portfolio. Rebalancing means you'd trim it back to 30% and redistribute that extra 10% to the other ETFs — like SCHD or DGRO.
This process helps you:
Lock in gains
Buy underperformers while they’re undervalued
Stay aligned with your long-term strategy
Most investors can rebalance once or twice a year — often when making new contributions.
🧭 How to Get Started
You can build this portfolio in any brokerage account that supports ETFs, including:
Fidelity
Charles Schwab
Vanguard
SoFi
M1 Finance
Robinhood
Just search for the ETF tickers: VOO, VGT, SCHD, and DGRO, and allocate your money according to the 40/30/20/10 ratio.
📣 Final Thoughts
The Launch Core Portfolio is more than just an ETF mix — it's a philosophy:
Keep it simple. Stay consistent. Grow tax-free.
It’s built for people who want to stop overthinking and start growing. Whether you're saving for retirement, financial independence, or just peace of mind — this portfolio gives you the foundation to get there.
💬 Want to Take the Next Step?
✅ Subscribe to our newsletter✅ Read our weekly portfolio updates✅ Follow us on
📍 Explore more: www.launchwealthtoday.com
Comments